Thursday, August 9th.

In an unremarkable office building in the southwest of Jing Zhou.

In the meeting room, Tang Yishu sat in the central position at the conference table, with Li Ya Da and Meng Chang seated on either side of her.

The other employees were seated randomly around them.

Other companies might have stricter requirements regarding seating arrangements, but at Tenda, only the central position was important—it was always occupied by the department head. The other positions didn’t matter.

This tradition had been passed down from Mr. Pei himself.

Because only Mr. Pei’s position was most important; where others sat didn’t matter.

Over time, each department had inherited this tradition.

Li Ya Da looked around and, seeing that everyone had arrived, cleared her throat and said: “The conditions here are relatively basic. Please bear with it.”

“We need to maintain secrecy and not reveal our relationship with Tenda to outsiders. Everyone must remember this point and not let anything slip.”

Everyone nodded, their faces showing enthusiasm.

After all, they had all received shares!

Although the shares weren’t many and currently just empty promises, they were backed by Tenda’s might. Who would dare overlook the value of these shares?

Of course they wanted to make the gaming platform successful!

That said, the working environment here was indeed incomparable to Tenda’s.

The workstations weren’t as spacious as Tenda’s, and the office furniture wasn’t as expensive. Overall, it was at best slightly above average compared to ordinary companies.

For people accustomed to Tenda’s office environment, this place could only be described as… barely adequate.

But everyone could manage.

Because they were here on a secret mission!

Everyone’s mindset was like that of underground operatives disguised as ordinary citizens. What did it matter if conditions were a bit tough? It was all part of the job!

These people had been selected from various Tenda departments, including Tenda Games, Shangyang Games, the TPBb website, and other divisions.

They were all veteran employees, deeply influenced by the Tenda spirit, looking only to Mr. Pei for guidance.

Maintaining secrecy shouldn’t be a problem.

This somewhat basic office environment was specifically requested by Pei Qian.

After all, Tenda’s luxurious office environment was truly rare. If outsiders came in, they would immediately notice something unusual.

So the details had to be managed carefully. Neither the office location nor the environment should hint that this was actually a Tenda outpost.

As for why such a high level of secrecy was necessary?

Nobody knew for sure.

But since Mr. Pei had requested it, there must be some special meaning behind it. Everyone just needed to follow instructions.

All of them had passed the spiritual assessment and were loyal Tenda employees with strong obedience.

The office location was deliberately chosen away from Shenhua Luxurious View, instead renting office space in a building some distance away. The office furniture had been left by the previous company and was just adequate enough to use, further enhancing the disguise.

Additionally, in the past two years, the number of gaming-related companies in Jing Zhou had increased significantly, allowing the Morning Dew gaming platform to blend in well.

As for why the number of gaming-related companies had increased significantly… it was clearly due to some sort of aggregation effect caused by Tenda.

It was well known that Tenda was currently the most desirable gaming company for gaming talent in the country.

Although Tenda held recruitment exams twice a year, the number of people who could actually join Tenda was still very limited.

A large number of gaming professionals who couldn’t get into Tenda had to settle for working at other companies while waiting for the opportunity to participate in the next Tenda recruitment exam.

At the same time, the entrepreneurial environment in Jing Zhou was changing. With more young people and a more livable city, many gaming companies, art outsourcing companies, and internet startups were choosing to establish themselves in Jing Zhou.

Ruan Guangjian’s studio moving from Magic City to Jing Zhou was one example.

So these talents that Tenda couldn’t absorb entered other gaming or related companies in Jing Zhou; other gaming companies, seeing that Jing Zhou had a good environment, also chose to relocate there.

This created a virtuous cycle.

Previously, when Jing Zhou’s gaming industry wasn’t developed and Tenda stood alone, the sudden emergence of a distributor or gaming platform would have seemed strange.

But now, with more local gaming companies in Jing Zhou and some small distributors, the Morning Dew gaming platform wouldn’t stand out as much, allowing it to remain hidden.

Li Ya Da looked at Tang Yishu and prompted: “Please briefly introduce our work for the upcoming period.”

Although Tang Yishu had previously led many meetings with management trainees, they were either her juniors or peers.

The employees at Morning Dew gaming platform, however, were generally four or five years older than her and were experienced veterans.

Holding meetings for these people put considerable pressure on Tang Yishu.

So, Li Ya Da, as her deputy, needed to guide her a little.

Tang Yishu adjusted her emotions, repeatedly telling herself “just treat it like a management trainee meeting,” gradually calmed down, and began to address the main topics.

Everyone listened attentively, without any expressions of contempt on their faces.

Although everyone knew that Tang Yishu had previously been just an intern and was only a sophomore in college, who would dare question a department head personally appointed by Mr. Pei?

As a Tenda employee, one must always remember: the boundary between ordinary employees and department heads is very blurry. Ordinary employees shouldn’t underestimate themselves, and department heads shouldn’t be arrogant.

But as long as the department head was appointed by Mr. Pei, there must be a reason for it. They represented Mr. Pei’s will, so it was best to speak less, ask less, and work diligently.

After the department head achieved success and left with the Dream Fund, it might be your turn next.

Tang Yishu had already gone over the meeting content with Li Ya Da in advance, so she smoothly arranged the preliminary work.

First, she reiterated the precautions that Mr. Pei had repeatedly emphasized, and then assigned tasks such as developing the Morning Dew gaming platform program and contacting various gaming companies in advance to negotiate partnerships to enrich the game library.

In fact, the relevant managers had already started working on these tasks, but since this was the first meeting, it was still necessary to emphasize them, mainly to ensure that everyone was aware of others’ work responsibilities to facilitate future communication.

Although everyone was a Tenda employee, they had been drawn from different departments, and many didn’t know each other, so communication still needed improvement.

After Tang Yishu finished introducing the work, Li Ya Da took over.

“We’ve already negotiated with two local gaming companies in Jing Zhou, and they’ll be coming for a face-to-face meeting this afternoon.”

“In the coming period, we expect many companies to come for partnership discussions.”

“There’s no need to be alarmed or uncomfortable—just carry on with your work as usual.”

“Also, let me introduce you to Meng Chang. He will be deeply involved in our platform’s promotional work and will be working with us here for the next month or two. If anyone has questions about promotion, you can ask him.”

Meng Chang, seated to Tang Yishu’s right, nodded in greeting to everyone.

Meng Chang’s involvement in specific Morning Dew gaming platform matters had been approved by Mr. Pei. Since Meng Chang was implementing the “Pei-style Promotion Method,” he naturally needed to be deeply involved in the project; otherwise, the success rate of this promotion method would significantly decrease.

The others clearly weren’t as enthusiastic about Meng Chang.

Although Meng Chang had apparently helped the Chi Xing Studio complete the promotion for the Doubt VR glasses, most people still had a negative impression of him, which was difficult to change in a short time.

Chi Xing Studio had experienced it firsthand and had accepted Meng Chang, but these employees weren’t particularly familiar with the details, so they naturally still had some prejudices.

Meng Chang keenly sensed this from the atmosphere in the meeting room.

He felt that he should say something to change everyone’s stereotypical impression of him.

Otherwise, if everyone was guarded against him, the requirement of “deep understanding and comprehensive control” couldn’t be met, and how could the Pei-style Promotion Method be effective?

The Pei-style Promotion Method emphasized redirection of energy, following a rise-fall-rise pattern.

If the gaming platform didn’t trust him, this process would likely face enormous internal resistance, and the chances of success would be too low.

It was essential to unify thinking for the Pei-style Promotion Method to have a high success rate.

Moreover, Meng Chang’s current goals aligned with those of Mr. Pei and the Tenda Group.

Others might not know, but Meng Chang himself was clear about this, so he had a clear conscience.

“You may have some misunderstandings about me, and I’d like to clarify briefly.”

“I did make some mistakes in the past, but I’ve recognized my errors. I’m now responsible for promotional work at Tenda, both to repay my debt and to learn.”

“In the future promotion process, there might be some things that are difficult for you to understand in the short term.”

“I can assure you that these are all part of Mr. Pei’s promotional plan and, in the long run, will definitely benefit the platform and the company.”

“Therefore, I hope you can cooperate with me to make the promotional work successful.”

Meng Chang spoke quite sincerely, and many people showed evident interest.

Someone asked: “Difficult to understand? What specifically?”

Meng Chang explained: “In the early stages of promotion, there might be some less-than-ideal situations. For example, investing a lot of promotional resources without achieving the corresponding effect.”

The person who asked fell silent for a moment, then said: “Then how do we judge whether it’s intentional or a genuine promotional failure?”

Meng Chang cleared his throat. This person was quite straightforward.

But that was fine. Meng Chang believed that with a clear conscience, he had nothing to fear.

“In that case, let me briefly explain a few issues to give you an understanding of the ‘Pei-style Promotion Method’ I’ll be using, so you won’t be surprised in the future.”

“First, let me ask everyone a basic question: do you know why Mr. Pei repeatedly emphasized that the Morning Dew gaming platform must disassociate itself from Tenda?”

Everyone’s expressions became serious, and they all listened attentively.

Because none of them really knew!

Even Li Ya Da had been confused when she first heard about it, not understanding why.

Meng Chang smiled slightly: “Although all of you present are core employees of Tenda and can understand Mr. Pei’s intentions well regarding games, when it comes to promotion, well, you’re not as knowledgeable as I am.”

“This involves an important principle of the Pei-style Promotion Method: ‘Reputation Separation, Disassociation’!”

“For a project, if its relationship with Tenda is made public from the beginning, although it can gain extremely high attention and a smoother start, it also leads everyone to have extremely high expectations for the project.”

“But when entering a new industry, how can everything be perfect from the start?”

“Once there are imperfections, people easily feel disappointed, and the heat and attention become a burden.”

“At the same time, a too-smooth start makes it difficult to verify whether the new business model is truly successful or just riding on Tenda’s momentum.”

“But if we separate from Tenda’s relationship, although it increases the difficulty on the surface, it also allows us to freely test and verify whether this business model truly works.”

“Failure at this point doesn’t matter much, as it won’t have a significant impact. We can correct the mistakes and start again. But if we succeed, then adding Tenda’s reputation and resources can make us soar instantly!”

“Even those previous negative factors can all be transformed into positive ones, achieving an excellent effect through reversal, far surpassing ordinary promotional methods!”

Everyone had an expression of sudden enlightenment.

So that’s it!

It made a lot of sense!

No wonder Mr. Pei had arranged for Meng Chang to be responsible for promotional work! It seemed that in terms of promotion, Meng Chang had indeed received Mr. Pei’s true teachings and deeply understood Mr. Pei’s promotional philosophy.

That being the case, the misunderstanding was cleared up!

Meng Chang said: “Therefore, I hope you can fully cooperate with me to accomplish Mr. Pei’s promotional goals together. I won’t let you down!”