After getting the written guarantee from Mr. Pei, Meng Chang confidently returned to the Advertising and Marketing Department.

With Mr. Pei’s promise, he felt much more at ease!

Although Mr. Pei was a subtly devious person who often sabotaged promotional plans just as they were about to succeed, causing them to ultimately fail, overall, he still had some sense of dignity.

He would only play tricks behind the scenes, without openly breaking face.

Moreover, Mr. Pei was a person who kept his word; he never went back on promises he made, which was worthy of trust.

However, sometimes he might work around promises and stab someone from an unexpected direction.

So, even though he had obtained Mr. Pei’s written guarantee, Meng Chang still decided to be cautious and remain vigilant.

After returning to the Advertising and Marketing Department, Meng Chang immediately found Yu Yao and handed him the new promotional plan.

“Put all the promotional funds we have this month into promoting the Endpoint Chinese Network Authors’ Inspiration Class.”

“Here are the promotional materials.”

“The promotional methods should focus mainly on physical distribution and web advertisements. The specific ratio arrangement is up to you, but basically, any advertising that meets the criteria can be purchased.”

“I’ll send you the original file in a moment.”

As Meng Chang spoke, he handed Yu Yao the already printed poster filled with text.

Yu Yao took the paper in his hands, visibly hesitating for a moment.

Meng Chang couldn’t help but show a knowing smile.

Does it look unreliable?

If it does, that’s perfect!

I went to such great lengths to make it look unreliable. If you thought it was reliable, that would be a huge blow to me!

The so-called “promotional materials” were just a simple image, without video or other forms of materials, and the image was made to look ugly.

When such an advertisement was widely distributed, wouldn’t it definitely provoke negative reactions from netizens?

Judging from Yu Yao’s expression, his attitude toward this promotional plan obviously differed significantly from previous promotional plans.

He was carefully and very meticulously examining this paper, as if unwilling to miss any detail.

Meng Chang continued to chuckle inwardly.

It seemed this plan was so outrageous that even Yu Yao was having an existential crisis, which was why he was looking at it for so long.

But even so, Meng Chang didn’t intend to explain anything.

Why should I explain my actions to you?

Anyway, the Advertising and Marketing Department has to unconditionally support my work. Even if I deliberately sabotage the promotional plan, what can you do about it?

Not only will this plan be sabotaged, but future plans will also get increasingly outrageous!

I hope you colleagues in the Advertising and Marketing Department adapt sooner rather than later.

While Meng Chang was feeling smug, Yu Yao had finished looking at the content on the paper and looked up.

“Brother Meng, could you find some time to teach me?”

Meng Chang was stunned.

He carefully observed the expression on Yu Yao’s face, which seemed to show… some kind of expectation and eagerness?

What was going on?

“Teach you what?” Meng Chang was puzzled.

Yu Yao said very excitedly, “Teach me how to create a promotional plan that truly inherits Mr. Pei’s teachings!”

Meng Chang: “???”

Yu Yao explained, “The moment I saw this image, I sensed a strong aura uniquely belonging to Mr. Pei!”

“A plan that appears so simple on the surface, yet hides a grand vision that transcends traditional promotional methods.”

“After coming to Tenda, I discovered that all those promotional techniques and routines I had learned before were useless. Mr. Pei’s way of promotion is the most top-tier promotional technique!”

“Unfortunately, I’m not very bright. Although I’ve been carefully analyzing the details of Mr. Pei’s promotional methods, I haven’t gained much insight.”

“So, Brother Meng, when can you teach me?”

Meng Chang was completely bewildered: “Me? You’re saying my promotional plan is similar to Mr. Pei’s promotional plans?”

“When did you get this impression?”

Meng Chang only had one feeling: this was absurd!

How could my promotional plan be like Mr. Pei’s? That’s simply impossible!

Mr. Pei’s promotional plans always achieved excellent publicity effects.

While my promotional plan is meant for reverse promotion, meant to discourage consumers!

How could our promotional plans possibly be similar!

If they were similar, something must have gone terribly wrong…

Yu Yao pondered: “When did I get this impression… let me think.”

“Actually, I had this feeling a bit from the beginning, but lately it’s been feeling increasingly similar!”

“At first, Brother Meng, your promotional plans still had a strong personal style, but later they began to converge more and more toward Mr. Pei’s style.”

“For example, when you first promoted the physical stores, you used an extremely concise logo, which has the same clever approach as the Slackin’ Internet Café sign that doesn’t have text, just a logo; and when you shot the promotional video for the Smart Fitness Clothes Rack, it was also very similar to Mr. Pei’s plan when promoting ‘Hot-Blooded Battle Song.'”

“As for this plan, although it’s just a simple image, it makes me feel that your plan has already fully integrated Mr. Pei’s promotional philosophy, reaching a culminating achievement!”

“Brother Meng, let me ask you secretly, did Mr. Pei impart all his knowledge to you, teaching you all his promotional strategies?”

“When you have time, teach your brother here! I want to learn too!”

Meng Chang’s mouth was slightly agape, momentarily speechless.

What nonsense is this!

Young man, you need to have a basis for what you say; you can’t just talk nonsense!

Coincidence, this is absolutely a coincidence!

The reason it looks similar is just a beautiful misunderstanding!

Because my motives are completely opposite to Mr. Pei’s!

Being told by Yu Yao that his promotional methods were similar to Mr. Pei’s was definitely not a good sign.

Because all of Mr. Pei’s promotions were hugely successful, and being similar to Mr. Pei meant that his own promotional plan would also be hugely successful, right?

This was too unlucky!

Meng Chang had originally thought that Yu Yao was examining the plan for so long because he found it outrageous; but now he realized that Yu Yao didn’t find the plan outrageous at all. Instead, he saw Mr. Pei’s flavor in it, which was why he looked at it for so long!

But perhaps due to being too close to the situation, no matter how Meng Chang looked at this promotional plan, he didn’t think it had any similarity to Mr. Pei’s promotional style.

After all, their motives were completely opposite!

Mr. Pei’s promotions were carefully planned and strategically orchestrated, simply revealing a few flaws while actually preparing countless brilliant follow-up moves;

While Meng Chang’s promotions were purely about revealing flaws to deliberately lose.

How could they be the same!

They could only be similar in form but not in spirit, with a huge difference.

Thinking of this, Meng Chang felt a little bit more at ease.

How could it be similar to Mr. Pei? It must be Yu Yao’s misconception.

Seeing the strong thirst for knowledge in Yu Yao’s eyes, Meng Chang didn’t want to discourage him, so he just vaguely said: “Well… actually I just learned through osmosis; Mr. Pei didn’t teach me anything specific.”

“If you observe, learn, and practice more in your daily work, you’ll definitely be able to master this technique as well.”

“Now, let’s move forward with this promotional plan first.”

Yu Yao immediately nodded: “Sure thing, Brother Meng, I’ll get right on it!”

He walked halfway, then came back and said quietly: “Brother Meng, there must be a follow-up move to this promotional plan, right? Could you give me a hint? How do you plan to make it go viral?”

Meng Chang’s mouth twitched slightly.

There’s no damn follow-up move! None!

Could you please stop lumping me together with Mr. Pei?

“Don’t guess wildly, there’s no follow-up move,” Meng Chang almost rolled his eyes.

Yu Yao nodded slightly: “I understand, it’s confidential for now. I’ll wait and see then!”

Meng Chang: “…”

Although it was frustrating, at least the promotional plan was moving forward.

Soon, this ugly image personally photoshopped by Meng Chang would appear at many bus stops, subway stations, and on some web pages in many cities.

…

After sending Meng Chang off, Pei Qian immediately sent a notice to various departments as he had promised, requiring everyone to keep the rights development of the three works from Endpoint Chinese Network’s Inspiration Class confidential.

This included all the informed authors at Endpoint Chinese Network’s Inspiration Class.

Of course, this wasn’t something that could be mandatorily enforced. If someone leaked information privately, it would be difficult to trace the source.

But in any case, the intention was conveyed.

It could be said that Pei Qian was doing his utmost to have the entire Tenda Group cooperate with Meng Chang.

If this still didn’t succeed, then Meng Chang would have nothing to complain about.

After sending the notice, Pei Qian thought for a moment and decided to go upstairs to the Tenda Games Department to specifically remind them.

Because among the three works whose rights were to be developed, the preparation time for the web series and animation would be relatively long. The animation would even need to wait two months, until after purchasing a studio, before formally starting production.

Only the game project might progress more quickly.

“Eternal Cycle” was a novel created based on the background of “Turn Back to Shore,” so it would be developed as a new DLC for “Turn Back to Shore.”

“Turn Back to Shore” was already quite a mature game, and now the Tenda Games Department had nothing much to do; Hu Xianbin and others were just providing subsequent updates for “Mission and Choice.” If they had nothing to do and accidentally leaked some information during early preparations, that would be problematic.

Moreover, this cycle hadn’t ended yet, and they couldn’t randomly start new projects, or it would affect the settlement if they couldn’t complete them in time.

Therefore, Pei Qian felt it necessary to visit and ensure that the Games Department wouldn’t cause trouble.

The Games Department was just upstairs, only a few steps away.

Pei Qian glanced around but didn’t see Hu Xianbin and Min Jingchao; several key employees were also not visible.

An ordinary employee who saw Pei Qian hurriedly stood up and said, “Mr. Pei, Hu and the others are in the meeting room discussing the new DLC.”

Pei Qian nodded slightly.

Good, coming at the perfect time.

He walked straight to the meeting room door and knocked gently.

Indeed, Hu Xianbin, Min Jingchao, and core employees of the Games Department like Li Yada were all in the meeting room, including Yu Fei, the author of “Eternal Cycle.”

Seeing Mr. Pei, everyone was overjoyed.

They were just worried about how to create this DLC, and Mr. Pei arrived!

Was it coincidence, or did Mr. Pei know they were stuck in a dilemma and came to guide them?

Whatever the case, Mr. Pei had arrived, which meant they now had their mainstay!