“The true meaning behind the name ‘Doubt VR’ isn’t actually difficult to understand—it was well presented in the headset’s promotional video.”

“Its implication is that this VR headset blurs the line between virtual and reality, making users involuntarily question whether they’re in a virtual world or the real one.”

“Just like in the promotional video, where the protagonist presses the ‘Reality’ button to escape from the virtual world, believing he’s returned to reality, when in fact he’s only entered another virtual world.”

“The world he sees, which appears identical to reality, is actually another virtual illusion.”

“I must say, it’s an extremely brilliant name that perfectly highlights the unique characteristics of VR devices.”

“But clearly, this alone isn’t enough to leave a deep impression.”

“So, just like before, Mr. Pei employed a performance art style promotion to make this concept penetrate deeper into people’s minds!”

“Some might ask, how is Mr. Pei involved in this? Wasn’t this unrelated to Tenda?”

“If that’s what you think, then… you’ve been fooled!”

“I’ve been helping out at Chi Xing Studio for quite a long time, and I can assure everyone that the relationship between Chi Xing Studio and Tenda is absolutely not as simple as what’s been said online!”

“Chi Xing Studio was jointly established by Shenhua Group and Tenda Group.”

“The person in charge of the studio was formerly the head of Shangyang Games, and also the producer of most of Shangyang Games’ successful titles to date.”

“The Doubt VR headset project is led by a senior project manager from Shenhua’s mobile phone division, who previously led the development of several flagship phones for Shenhua.”

“The game ‘Animal Island’ was conceived by Mr. Pei, designed by Chi Xing Studio, and during the design process, core members of Shangyang Games also provided significant assistance!”

“Given all this, does anyone still think the relationship between Tenda and Chi Xing Studio is merely one of investment?”

“Many might wonder, what about the information online? What about Tenda’s official statement?”

“Obviously, these were all carefully prepared, released falsehoods!”

“Of course, calling them falsehoods isn’t entirely accurate. They should be described as ‘partially true’ information.”

“Tenda’s announcement deliberately emphasized the investment relationship between Tenda and Chi Xing Studio but didn’t specify who exactly was in charge of Chi Xing Studio, nor did it mention Shangyang Games ‘helping out as a friendly gesture.'”

“Sure enough, this information effortlessly guided the direction of online public opinion.”

“It reminds us: seeing isn’t necessarily believing, and hearing isn’t necessarily believing either. What you question might actually be true, while what you believe to be true might actually be false.”

“Doesn’t that perfectly align with the word ‘Doubt’?”

“Only when you’re in a state where you can’t distinguish between true and false, feeling confused and lost, are you truly in a state where you’re trapped between reality and virtuality!”

At this point, Meng Chang was shocked.

Could such a thing be true?

Could Mr. Pei’s promotional plan have such profound meaning?

Wait, that doesn’t seem right. What about the promotional video?

I was the one who made that video!

Meng Chang was absolutely certain that he hadn’t thought about any of this when filming the promotional video.

But as he carefully recalled the events before and after the video shoot, he began to have doubts.

“At the time, Mr. Pei’s requirement was that the promotional video shouldn’t show the actual appearance of the Doubt VR headset, but instead use an exaggerated, highly futuristic virtual image as a replacement. At the same time, it needed to be shot in a stream-of-consciousness style, even to the point where people would find it inexplicable and confusing.”

“I just shot the promotional video according to my own understanding.”

“What if I had interpreted it differently?”

“It seems it would still match Qiao Laoshi’s analysis!”

Meng Chang suddenly realized that the core of this promotional video actually lay in the phrase “stream-of-consciousness.”

Mr. Pei had said to make people feel puzzled and confused.

Wasn’t that perfectly consistent with the spiritual core that Qiao Laoshi described?

Meng Chang had filmed exactly according to Mr. Pei’s requirements, so even if he had chosen a different form of expression, its core would still have been “doubt,” still meeting the requirements of performance art style promotion. Qiao Laoshi’s analysis would still hold true!

Meng Chang was stunned.

Could it be that Mr. Pei had just casually given him a very broad requirement, yet had already determined the fate of this promotional video?

Meng Chang hurriedly continued watching.

“In fact, over a long period of time, traces of the truth have always been present.”

“It’s just that most people, confused by the virtual, didn’t notice or were unwilling to believe.”

“Doubt VR first released 100 units to various content creators and streamers, but deliberately chose some streamers with ‘prior records.'”

“These streamers actually very objectively explained the advantages of this headset, but everyone was skeptical, and no one believed them.”

“After the VR headset was officially released, players who purchased it also objectively described the headset’s advantages, but most people remained skeptical and unwilling to believe.”

“Even now, many people still insist that Chi Xing Studio’s collaboration with Meng Chang was just for hype, that they didn’t want to make a good product, and that Doubt VR was using hunger marketing with an inferior product.”

“But please, join me in carefully looking at this headset’s specifications: the highest resolution and refresh rate of any high-quality lens to date, Shenhua Group’s most mature screen transmission technology, revolutionary game controllers…”

“After my introduction, don’t you all suddenly realize that this is actually an excellent product?”

“So why did everyone previously think it was poor?”

“Was it because of Tenda’s announcement? Because of Meng Chang’s image? Or because of stereotypes created by online public opinion?”

“After this incident, don’t you all suddenly understand that the boundary between reality and virtual is actually very blurry? That our eyes, ears, and brains are very easily deceived? That we need doubt to approach the truth, but in many cases, doubt leads us further away from the truth?”

“If you remember all this, then you naturally remember the name of this headset: Doubt VR.”

“Just like the logo on this headset’s forehead: a horizontal line crossing through Chi Xing Studio’s logo.”

“This is actually also a hint.”

“On the surface, it’s true that this headset and game were developed by Chi Xing Studio. But this horizontal line striking through Chi Xing Studio’s logo implies that this isn’t the whole truth—this headset should be jointly developed by Chi Xing Studio and Tenda.”

“At the same time, this line also represents the subversion and breaking of tradition, representing the boundary between virtual and reality, carrying extremely profound symbolic meaning!”

“So, I hope everyone can set aside their stereotypes about this headset and properly reevaluate it. You’ll find that this VR headset completely lives up to its promotional slogan as an ‘epoch-making VR product’!”

“In my next video, I’ll combine the game ‘Animal Island’ to properly explain what epoch-making breakthroughs this VR headset has made compared to previous VR headsets. Stay tuned!”

…

After watching the video, Meng Chang fell into complete silence.

This Qiao Laoshi was indeed impressive!

How could he interpret it this way?

Truly, one cannot see the true face of Lushan Mountain because one is in the mountain.

Meng Chang now understood why he couldn’t figure out the final rule of “Pei’s Propaganda Methods.”

Because from the very beginning, he had been heading in the wrong direction!

Obviously, the impression Mr. Pei had left on Meng Chang was that he was seriously implementing a reverse promotion plan. This made Meng Chang, who was in the midst of it all, firmly believe that Mr. Pei was only doing a reverse promotion plan to earn some commission and keep him in the Advertising and Promotion Department.

But this clearly conflicted with Mr. Pei’s image.

Mr. Pei was someone who planned meticulously and considered the big picture. How could he sacrifice a project with an investment of tens of millions just for Meng Chang?

So, Meng Chang couldn’t understand this logic at all.

But Qiao Laoshi was an outsider who easily saw through what Meng Chang couldn’t perceive.

Mr. Pei was only doing reverse promotion on the surface; in reality, he was still doing forward promotion!

Meng Chang had previously mistakenly thought that Mr. Pei’s promotional method was to suppress first and then promote, but Mr. Pei’s true process should be: promote first, then suppress, then promote again!

Ultimately, the goal was still to make the project wildly successful!

The final rule of “Pei’s Propaganda Methods” was finally clear: Strategic Planning and Ultimate Reversal!

Everything done before seemed to waste the promotional campaign’s momentum, producing a counterproductive effect.

But after the final move was revealed, all the foreshadowing would be uncovered, and all the seemingly wasted momentum would gather together, creating an excellent promotional effect for the entire campaign!

“So that’s it! I finally understand!”

Meng Chang stood up abruptly, a question that had been troubling him for a long time finally answered.

“Why did Mr. Pei want me to do reverse promotion? If my reverse promotion succeeded and the project lost money, wouldn’t he suffer a great loss?”

“I previously thought Mr. Pei was deliberately playing me, making me fail at the last moment. But that was clearly a misunderstanding of Mr. Pei; he’s not such a frivolous person.”

“Mr. Pei saw that I couldn’t grasp the concept, so he demonstrated it himself.”

“Reverse promotion within a month, seemingly reducing momentum but actually accumulating it, then after a month, allowing the previously accumulated momentum to fully explode, achieving a better promotional effect!”

“This way, both Mr. Pei and I win.”

“I do reverse promotion, suppress the momentum, and persist for a month to get a high commission. By the next month, the promotional effect explodes, the project becomes a huge success, and Mr. Pei makes money.”

“Moreover, this kind of reversal can achieve a better promotional effect than direct forward promotion.”

“In other words…”

“Mr. Pei had been hinting at this all along, but I was too stupid to understand the deeper meaning, and instead misinterpreted his intentions…”

Meng Chang suddenly realized.

So this was the correct way to function as the head of the Advertising and Marketing Department!