July 20th, Friday morning.
At Chi Xing Studio.
Shortly after the workday officially began, Cai Jiadong saw Wang Xiaobin and Ye Zhizhou hurriedly walking in from outside.
“Where’s Director Lin?” Wang Xiaobin asked.
Cai Jiadong stood up and replied, “Director Lin hasn’t arrived yet. What’s the matter?”
Ye Zhizhou waved the portable hard drive in his hand: “The VR version of ‘Fitness Battle’ has been fully tested and packaged. I’ve brought it over for you to do one final review, and then it can be officially released.”
Cai Jiadong said, “Just release it directly. I’m sure there won’t be any problems.”
With Shangyang Games responsible, it would definitely be flawless!
Moreover, “Fitness Battle” had already been operating stably for a long time without any major issues. Now they were just converting the mobile version to a VR version, changing the game’s display method. Such a minor modification wouldn’t trigger any major bugs.
However, Cai Jiadong hesitated a bit: “Is now the right time to release it? Shouldn’t we wait until the VR headset and ‘Animal Island’ gain a bit more momentum?”
Since the VR headset went on sale, Cai Jiadong had been closely monitoring its market feedback.
But what he found extremely unexpected and disappointing was that the feedback wasn’t good!
The promotion for this headset was handled by Meng Chang. Mr. Pei had specifically instructed that Chi Xing Studio shouldn’t worry about the promotion and should just focus on optimizing the game.
But after the promotional plan was implemented, the online community wasn’t impressed!
This left Cai Jiadong extremely surprised and difficult to accept.
How could such an excellent product have such a poor start?
A good hand of cards, played terribly!
This inevitably gave Cai Jiadong some prejudice against Meng Chang.
Now, with the VR headset not yet gaining momentum, releasing “Fitness Battle” might not achieve the best effect—it seemed wasteful.
It would be more prudent to wait until the VR headset gained traction before pushing this game.
Ye Zhizhou smiled: “See, this shows you’re not familiar with the business, doesn’t it?”
Cai Jiadong was confused, not understanding what Ye Zhizhou meant: “Why am I not familiar with the business?”
Wang Xiaobin explained: “Ever since this promotional plan was launched, we’ve been closely monitoring changes in online public opinion.”
“The moment Qiao Laoshi’s video was released, we knew the time was ripe!”
“Releasing ‘Fitness Battle’ now, making Doubt VR headset’s content comprehensive in one go, will achieve the best promotional effect!”
“This is a pattern summarized from countless past experiences.”
Cai Jiadong finally understood: “Qiao Laoshi released a video? I went to bed early last night and didn’t see it.”
“I’ll check it out right away!”
Cai Jiadong immediately opened the AiLiDao website to view the video Qiao Laoshi had released last night.
After Qiao Liang had helped at Chi Xing Studio for so long, Cai Jiadong had become quite familiar with him. He could tell that Qiao Liang was indeed a very intelligent content creator with a profound understanding of games.
Otherwise, how could he have repeatedly interpreted Mr. Pei’s true intentions in his games, becoming widely regarded as Mr. Pei’s kindred spirit?
The release of this video would surely bring tremendous change to the VR headset’s current situation!
The video wasn’t long, and he finished watching it quickly.
Cai Jiadong put down his phone with an enlightened expression.
“So that’s how it is!”
“It seems I misunderstood Meng Chang. He wasn’t secretly sabotaging things, but was strictly executing this performance art plan under Mr. Pei’s instructions!”
Ye Zhizhou nodded: “Yes.”
“Meng Chang not only planned the entire promotional strategy and shot the promotional video according to Mr. Pei’s intentions, but also utilized all his previous negative reputation. He himself became an important component of the entire performance art style promotion.”
“Previously, we all distrusted Meng Chang, thinking he wouldn’t work honestly at Tenda. But now it seems that after being influenced for so long, especially after Mr. Pei’s guidance, he has truly reformed.”
“Now, he must have completely abandoned his previous pride in those little tricks and returned to the right track, humbly seeking Mr. Pei’s advice and learning from him.”
Wang Xiaobin added: “Come to think of it, Qiao Liang coming to our place to test games was also arranged by Meng Chang.”
“Was that already in preparation for this promotional plan back then?”
“There’s no doubt that part of the credit belongs to Meng Chang.”
Everyone nodded in agreement.
Clearly, this was another strong piece of evidence of Meng Chang “returning to the right path” and “being changed by Mr. Pei.”
If not to lay the groundwork for the promotional plan in advance, why would Meng Chang suddenly decide to have Qiao Laoshi come here for game testing?
Thinking of this, everyone’s impression of Meng Chang improved significantly.
Cai Jiadong remarked: “That said, Qiao Liang is really impressive!”
“For instance, with the line on the VR headset, although we had all previously interpreted Mr. Pei’s addition of this line from aesthetic and design perspectives, thinking we had understood most of its meaning.”
“Unexpectedly, Qiao Liang also interpreted it as ‘symbolizing the boundary between virtual and reality,’ which unconsciously made the Doubt VR headset’s connotation even more profound.”
“He truly deserves to be the content creator who understands Mr. Pei best.”
“With this, online public opinion has completely reversed!”
Cai Jiadong briefly scrolled through the comments and messages under the video and knew that, as usual, Qiao Laoshi’s video had once again turned the tide!
Previously, many people had stereotypical impressions of the Doubt VR headset, coupled with the anger accumulated from being teased by multiple purchase restrictions, causing this headset to have consistently poor reviews after its release.
But now, as many misunderstandings were cleared up, netizens learned that this headset was jointly developed with massive investment from Tenda Group, Shenhua Group, and Chi Xing Studio, naturally leading them to reassess this product objectively.
At this point, the headset’s solid specifications and unique design would once again come into the players’ view.
Numbers don’t lie.
High-resolution, high-refresh-rate lenses inevitably mean a better visual experience, and as players delve deeper into experiencing and exploring, the reputation of the Doubt VR headset would surely rise sharply.
At this crucial moment, releasing another heavyweight game, “Fitness Battle VR,” would add more fuel to the fire!
Although both “Animal Island VR” and “Fitness Battle VR” were substantial games, and releasing them separately would help maintain the VR headset’s momentum for a longer time, releasing them together would be even better.
As an emerging technology, the vast majority of ordinary consumers were still in a wait-and-see state regarding VR headsets.
A single excellent VR game would find it difficult to persuade them to bite the bullet and purchase VR equipment.
What if it ended up collecting dust after purchase?
Without buying a VR headset, they couldn’t experience VR’s advantages, the super-realistic feel and immersion; and without experiencing how enjoyable VR could be, they would find it harder to make the decision to purchase.
This created a cycle that would be extremely difficult to break.
Therefore, it was necessary to showcase as much content as possible available on the VR headset from the early stages. The more content, the stronger the players’ willingness to purchase would be.
Everyone quickly agreed and decided to immediately launch “Fitness Battle VR” as well!
This game would have multiple entry points: there would be an entry point in the original “Fitness Battle” game, on Chi Xing Studio’s official website, and in the VR headset’s built-in app store.
The aim was to ensure all players would know about this news as soon as possible!
…
At this moment, Qiao Liang had just woken up.
To create the previous video, he had killed quite a few brain cells.
Fortunately, the video was successfully published last night.
After getting up in the morning, the first thing Qiao Liang did was open this video to check the comments and messages from netizens.
Then, a smile appeared on his face.
“Success!”
“Indeed, netizens are very intelligent and reasonable.”
“With just a little guidance, everyone understood the truth and Mr. Pei’s good intentions.”
“Mr. Pei isn’t a businessman; he’s a true artist. It would be a very sad thing if an artist weren’t understood.”
“Fortunately, our netizens all possess a high level of appreciation and strong comprehension abilities.”
“For players to have a genius designer like Mr. Pei, and for Mr. Pei to have such a group of players, can be said to be a very fortunate and happy thing for both parties!”
“Alright, I’ll continue to work hard today and get the next video out as quickly as possible!”
In the previous video, Qiao Liang had only explained the performance art style promotion and dispelled the players’ misunderstandings and prejudices about this headset.
As for the headset’s advantages, he had just briefly mentioned its various specifications.
But Qiao Liang knew well that this headset was definitely not a product that merely relied on stacked specifications without substance.
Its various parameters were indeed comprehensively higher than the VR headset products currently on the market, but its true excellence was definitely not limited to this.
The most impressive aspect of the Doubt VR headset was that, through the design of its controllers, it redefined the operational standards of VR games. Furthermore, it used the game “Animal Island VR” to guide players in adapting to these VR operational standards, showcasing the infinite possibilities of future VR games.
And all of this hadn’t been highlighted by anyone yet.
After all, the game had only been online for a couple of days, and most people were still experiencing the content within the game, not yet able to make such an analysis.
“Animal Island VR” was a casual game with a relatively long gameplay flow. At the same time, considering that VR headsets shouldn’t be used for extended periods to avoid players engaging in heavy gameplay, the game would split its rich content, gradually unlocking it over the first few days.
This meant that most content creators and streamers couldn’t see the true face of this game in the short term, only able to play some superficial aspects.
But Qiao Liang was different.
During his time helping at Chi Xing Studio, he had deeply experienced all the gameplay of this game and already had a very profound understanding of the game itself.
All this content was at his fingertips!
